Posts

The World of Technology and Your Business

Image
Technology. An efficient advancement in society, yet a scary field to navigate when it comes to security, web/software customization and intellectual protection.  I'll be the first to admit that I am not an absolute expert in technology. However, I do know enough to take a company website and email down during a c-panel data migration by pointing all the name servers to a different host and changing the DNS MX Records to a 24 hour TTL propagation during a peek period. (So, enough to be dangerous. Very dangerous.) But, that's a story for another day... and don't worry, I'm much better now.  If starting a business hasn't been hard enough in the past, revolutionary inventions like the internet have come to present us with new terrain to navigate. Whether you are an online commerce or only brick and mortar, having and protecting your online presence is crucial in the world we live in today and can deem equally as important as your physical locations.  While this may see...

The Investor's Mindset

Image
Did you know that anytime economic crisis hits, there are some companies who see no economic impact simply because of their customer? One of my favorite examples is the fashion icon Prada. Prada's customers is wealthy and values the finer things in life. They typically have a sound financial setup to afford luxuries. This may have been inherited, gifted or built. When markets waiver due to national or global economic hardship, (aside from catastrophe) Prada doesn't typically see much fluctuation in revenue. Why? Prada's customer has build a strong loyalty and is fixated on their products. Their customer has made their product a priority in their expenses and will actually make lifestyle adjustments to continue to afford those products. This can include things like deciding to walk more places versus taking a taxi or skipping the morning coffees to save for what they value more.  If you know me personally, you know that I am not a collector of material things. I am not a sh...

Feed Your Focus

Image
Did you now that Jeff Bezos has his day planned out down to the minute? It truly explains why he has become as successful as he has. In any aspect of life, managing your time is so incredibly important. You will have to find healthy ways to feed your focus and starve your distractions to match the life you envision. This can be very complicated, especially in the interconnected world we live in today.  Here are five tips to manage your time: Limit Social Media Use Have you ever gotten on social media to check one thing and the next thing you know, an hour goes by and all you've done is read about other people's lives. This can be a very dangerous habit to get into. Not only is it a time waste, but it is also a huge reason so many people compare themselves to others and then feel bad about themselves. Stop doing that. You truly don't have time. I get that social media is such an integral part of our lives and this can be hard. To help you easy yourself out of this comparison...

Mind and Machine

Image
The brain. Such an incredible creation and so very complex . Humans have been studying the brain for centuries to understand how people learn, love and process information. It's incredibly fascinating. We are only scratching the surface of the brain, but congruently are creating technology that resembles the brain known as artificial intelligence. Artificial intelligence or AI is intelligence that is demonstrated by machines. How does AI work? First, let's look at how the brain works. Your brain has different regions the process different types of information through messengers called neurons. Neurons are the basic working unit of the brain. Neurons use electrical impulses and chemical signals to transmit information to different areas of the brain and from the brain to the rest of your body's nervous system. A more complex, entangles system of these neurons is called a neuronet. Your neuronet is your first line of defense when processing information from the outside world ...

Optimize Your Time

Image
The amount of time that goes into starting and running a successful business is more of a time commitment than people imagine. You will start to have little time to do the things you love, but it truly is a matter of priorities. After years of trial and error, I have finally found a system that works for me and wanted to share the three biggest obstacles that I had and ways to manage them.  Cleaning Ask for recommendations of local cleaning services that can come and help you manage your home economics so you can focus your time on nurturing your startup in its infancy. This will help you have a fresh space to come home to and help you build a though-out system that will be ready to scale because you have given it the proper attention.  Workouts Running a startup and finding time for workouts is very difficult, but so essential to balance stress and keep your body and mind in equilibrium. My first year and a half of running my company was so hard. I really struggled with findi...

Marissa Mayer and the Fight to Save Yahoo

Image
Women in business are still fighting the good fight and making monumental progress for women everywhere. This is especially true for women in industries that are male dominated like construction, science, engineering and technology.  The beauty in these fields is that as they advance, so does the education discipline options. Symbolic Systems has become a new major that was development as the technology field evolved and there was a need for a connection between mind and machine. This study is a hybrid of computer science, linguistics, mathematics, philosophy, psychology and statistics.  Marissa Mayer is exactly that. This Stanford Graduate of Symbolic Systems, took the technology industry by storm by being one of the first influential women in tech--starting her career as a developer at Google . After a short time, she identified that there were others that were more efficient in development than she. Mayer switched to User Experience Design and is the creator of the Google ...

Balancing Business and Romance

Image
It is no secret that balancing a startup and a relationship can be very hard. Mainly because your business and your partner are both competing for spot #1 with limited time and that can be very hard on both parties. Being that it is the season of love, I want to share some tips on ways to balance both.  As business owners, our free time is limited and when we have it, we want to spend it doing something we enjoy and make the most of it! A very efficient way to maximize that time spent with you partner is understanding how you both show and receive affection. Your love languages.  There are five love languages and knowing them can help you in business and your personal life. The five love languages at a glance are words of affirmation, quality time, acts of service, gifts and physical touch. I will expand more into each in a bit, but why is this important? Knowing how you and others communicate love is a very adept skill to refine. This will help you maximize your limited time ...